News 2009

2010 PBIRG Research Poster Award
May 19, 2010, Naples, FL
TargetRx's poster titled "The Impact of Promotion on the Development and Stabilization of Pharmaceutical Product Perceptions" was awarded a Second Place in the Best Research Poster Category at the PBRIG 2010 Annual Meeting. The PBIRG Conference was held on May 15-19 in Naples, Fl.

TargetRx at PBIRG 2010 Annual Conference
May 16, 2010 - May 19, 2010, Naples, FL
TargetRx will present a featured Poster at the Pharmaceutical Business Intelligence and Research Group 2010 Annual Conference: "The Impact of Promotion on the Development and Stabilization of Pharmaceutical Product Perceptions." We invite you to stop by our poster session.

"An Ace In The Whole"
August 2009, MM&M - Medical Marketing & Media
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TargetRx Executives Weigh in on the Pfizer Acquisition of Wyeth
USAToday:
Pfizer to buy Wyeth for $68B

Pharmaceutical Executive:
Two Become One: Pfizer Acquires Wyeth

Med Ad News:
The sales and marketing perspective on the Pfizer/Wyeth deal

The Sales Force Agenda
January 2009, Med Ad News
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"The Crystal Ball"
December 2008, PharmaVOICE
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The Forgotten Sales Force
November 2008, Med Ad News
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"Prescription Predictions Get an Upgrade"
November 2008, Med Ad News
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