TargetRx. Know how.
Welcome to TargetRx. Since 1999, we have systematically surveyed primary care and specialty care physicians in approximately 50 therapeutic categories to better understand physician attitudes, perceptions, needs, and motivations as they relate to patient care and prescribing. We are proud to count more than 75,000 physicians as our research partners in collecting this useful information on over 500 inline and pipeline brands. We endeavor always to get beyond the accumulated "data" to reveal true "insight." Our research collaborations help pharmaceutical and biotech companies better support and interact with physicians to effectively launch new products and indications, develop better field communication call plans, create relevant professional messaging and materials, and execute more effective sales and marketing campaigns in the field. Thank you for allowing us to help you Know how!
Learn more about TargetRx
Suite of solutions
Contact TargetRx to learn more about how we can help you
Healthcare professional login and registration
Login
Recent News
TargetRx Introduces New Research Capability to Increase Effectiveness of Co-Pay Card Initiatives
Horsham, Pa. - November 30, 2009 - Companies marketing branded pharmaceuticals are facing an increasing need to make products more accessible and affordable for patients. Furthermore, the rise of competition among branded drugs has... Read more >>